Precision Agriculture for mass adoption!

Optical IoT device with decision support.

Problem statement

In 1960, 2 people was fed by 1 ha of land, and in 2025, the same land will have to feed 5 people. We need to produce more with less, which means broader adoption of Precision Agriculture (PA) technology.

The problem with PA is that existing solution are expensive and vendor locked, current detection methods are manual, uncalibrated and unreliable, and consequently there is a lack of timely insights for a wide range of farmers. Adoption for the PA is thus low, and is <20% even in the developed countries.


Plant-O-Meter: Low-cost, open for integration, optical IoT device with decision support. Intended for usage as a handheld device, or integrated with machinery.

It detects: drought, heat, malnutrition and pest-related stress, before it can be detected by visual inspection. By using this technology, the following effects can be expected:

Currently, we test the Plant-O-Meter device on the locations in Serbia, India and Japan, to gain the calibration data for recommendation system. The custom integration includes data connections with central console at the machine/vehicle, and automated control of the fertilizer dosing.

More information on:


  • Precision Agricalture wide acceptance
  • 1/4 reduction in fertiliser costs
  • Reduction of carbon footprint
  • 3-4% yield increase for cereals and oilseeds


  • Multi-spectral optical refletance calibrated analysis
  • Based on Biosense Institute patent, can detect 20 different parameteres related to plant's health
  • IoT connectivity and platforms
  • Multi-channel GPS

We are a world class innovation partner able to conceptualize, engineer and vivify even the most complicated and almost impossible products.

Bitgear delivers custom and standard, yet complete, electronics, software and algorithmic solutions, as well as systems components and intellectual property.

We create intelligent systems for a more connected and more sophisticated world. This we do by applying state of the art technology from a multitude of disciplines with fundamental understanding of relevant background concepts.

We shape the ideas and concepts into mass producible, useful and usable products. Whether we are talking about full systems or subsystems we rely on passion and fervor that drives us to innovate and improve.

With years of experience in different industries and based on structured work concepts we are here to facilitate your next innovation, to help you create it, shape it and most importantly to make it happen.

Circular Economy by Design

Bitgear actively applies circular economy principles. Design of IoT products is carried from product lifecycle perspective (focus on modular design, repairability and intensification of use) which enables slowing and closing of resource loops.


Telekom SrbijaIoT ecosystem
DeloitteIoT implementation partner
Biosense InstituteSmart farming
Baer DronesMechatronics
SCGMIndustrial design and injection molding


In the annual overview "ICT Serbia - At a Glance, 2020", Bitgear is recognized as a #1 leading Centre of R&D Potentials in our country. This is an important achievement for us, illustrating our dedication to embed science and knowledge in all our services and products.
Bitgear introduced a new service: Digital Transformation with IoT. Following the B2B IoT take-off as a global trend, we derived the most modern service revolving around fast and incremental deployment of data collection IoT systems that digitally transform the way businesses are done.
Launch of Bitgear's first own B2B IoT product: Manhole Monitoring System ( Our first client was national telco provider Telekom Serbia and their system was the first major LPWAN deployment in our geographic region.
Bitgear cooperates with MIT Sloan School of Management G-Lab on business problems in critical areas such as processes, organization and strategic growth. Our third project (after projects in 2013 and 2014) laid out a roadmap for the next phase of company growth.
Thanks to the company's fast growth, Bitgear has achieved 2nd place in Central Europe ranking of The Deloitte Technology Fast 50 program. This prestigious annual award honors the fastest growing Central European technology companies, based on the percentage of revenue growth over a five-year period. Bitgear has achieved growth of 1872%.
Bitgear is ranked number 10 in The Deloitte Technology Rising Stars category with it's 387% revenue growth between 2008 and 2010 thus being the only Serbian company to make on the list in that category.


Stevana Markovića 8,
11080 Belgrade, Serbia